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How to measure the success of Copilot?

Copilot for Microsoft 365 ROIs
Blogs
Adoptie
Dani Brandsema
17-10-2024

In the modern workplace, technology plays an important role in improving productivity and efficiency. By using technology in the right way and ensuring that employees adopt it well, productivity can be increased and more time is freed up for core tasks. One of the most recent and promising tools in this area is Copilot for Microsoft 365. This digital assistant improves productivity by integrating AI-driven tools within the well-known Microsoft 365 applications.

However, Copilot is a major investment for many organizations. A frequently asked question is how to measure the success of Copilot. This is often done by calculating the Return on Investment (ROI). There are different ways to calculate this ROI; I call these the hard ROI and the soft ROIs. In this blog post I will discuss what these different ROIs are and how they contribute to the success of Copilot.

Hard ROI

Many organizations focus on the hard ROI when measuring the success of Copilot. This is the leading ROI that calculates the time savings that can be achieved by Copilot.

Imagine that an employee saves an average of 3 hours per week by using Copilot: 1 hour with Copilot in Teams, 1 hour with Copilot Bizchat, 0.5 hours with Copilot in Word and 0.5 hours with Copilot in PowerPoint.

This time saving can easily be converted into an ROI formula that compares the cost savings with the license costs of Copilot. This gives organizations direct insight into the financial benefits of Copilot.

Soft ROI

In addition to the hard ROI, there are also often overlooked soft ROIs, namely the quality improvement that Copilot can offer in the daily work of employees.

Consider, for example, taking minutes and sharing action points from online meetings. How often does this actually happen and how often are these points shared with all participants? With Copilot, this is possible at the push of a button! This means that the consistency and accuracy of documentation and collaboration improves significantly. Which ultimately leads to better decision-making and higher employee satisfaction.

Another example of a soft ROI is the fact that Copilot makes it easier to find information that is sometimes fragmented within organizations. Whether it concerns policy documents, project files or historical data, Copilot can quickly find and display the relevant information, so that employees spend less time searching and more time on their core tasks.

These ROIs have a great impact on the quality of the work. Unfortunately, these results are difficult to express in financial terms, which is why they are often overlooked. In addition, these soft ROIs are often accepted as a standard side effect of the implementation of Copilot. This is a shame, because they should be seen as the result of a good and correct adoption of the product.

By tracking and calculating both the hard and soft ROIs, a total picture of the success of Copilot is created. Both aspects are essential for optimizing performance and making the most of the tool.

Do you want to use the full potential of Copilot and achieve the best ROI for your organization?

At Wortell we can help you with the Copilot Flight Academy. Our experts help you to optimally integrate Copilot into your existing work processes, so that you can maximize both hard and soft ROI. Send me a message if you need more information!

Our author

Dani Brandsema

My name is Dani Brandsema. With a background in hospitality, I bring a unique, service-oriented perspective to my role as an adoption consultant at Wortell. I focus on developing, refining and optimizing our adoption strategies. Together with the adoption and change management team, we design innovative methods to seamlessly integrate change and get the full value from technology solutions.